In the second section, we use a series of flyer design, wrapped a bunch of financial crisis in 2022 and showed our insights. Not only you'll know how the crisis affect our life, Roo.Cash had already prepared several methods to help members reduce losses at the mean time.
Having multiple weights makes it outstanding. Overall the style has a sense of neutral, modern yet traditionally elegant feel.
The Roo in this page were all drawn in Procreate with iPad. Paired with handwritten keywords and texture materials to increase consistency of the image.
Through a variety of ad promotions and some CTA in specific sections, we converted 853 people to sign up within a month!
In order to collect more consumption habits of TA. These feedbacks and results can help us optimize some product pages and services, also provide a new insights for content MKT.
Creative | Genie Chen, Emily, Vivi Wang, Lucy Lee
Art Direction | Vivi Wang
Copy | Genie, Emily
Web | Vivi Wang
Art | Amy Lin, Jay Chen, Phoebe Lei
Shopping Season|campaign launched by Roo.Cash. Glimpse the site!